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(found 6168 products)
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Social media has become an inescapable part of academic life. It has the power to transform scholarly communication and offers new opportunities to publish and publicise your work, to network in your discipline and beyond and to engage the public. However, to do so successfully requires a careful understanding of ...
Social Media for Academics
Social media has become an inescapable part of academic life. It has the power to transform scholarly communication and offers new opportunities to publish and publicise your work, to network in your discipline and beyond and to engage the public. However, to do so successfully requires a careful understanding of best practice, the risks, rewards and what it can mean to put your professional identity online. Inside you'll find practical guidance and thoughtful insight on how to approach the opportunities and challenges that social media presents in ways that can be satisfying and sustainable as an academic. The guide has been updated throughout to reflect changes in social media and digital thinking since the last edition, including: The dark side of social media - from Trump to harassment Emerging forms of multimedia engagement - and how to use to your advantage Auditing your online identity - the why and how Taking time out - how to do a social media sabbatical. Visit Mark's blog for more insights and discussion on social media academic practice.
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35.700000 USD

Social Media for Academics

by Mark Carrigan
Paperback / softback
Book cover image
Social media has become an inescapable part of academic life. It has the power to transform scholarly communication and offers new opportunities to publish and publicise your work, to network in your discipline and beyond and to engage the public. However, to do so successfully requires a careful understanding of ...
Social Media for Academics
Social media has become an inescapable part of academic life. It has the power to transform scholarly communication and offers new opportunities to publish and publicise your work, to network in your discipline and beyond and to engage the public. However, to do so successfully requires a careful understanding of best practice, the risks, rewards and what it can mean to put your professional identity online. Inside you'll find practical guidance and thoughtful insight on how to approach the opportunities and challenges that social media presents in ways that can be satisfying and sustainable as an academic. The guide has been updated throughout to reflect changes in social media and digital thinking since the last edition, including: The dark side of social media - from Trump to harassment Emerging forms of multimedia engagement - and how to use to your advantage Auditing your online identity - the why and how Taking time out - how to do a social media sabbatical. Visit Mark's blog for more insights and discussion on social media academic practice.
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105.000000 USD

Social Media for Academics

by Mark Carrigan
Hardback
Book cover image
Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media. Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more ...
Understanding Social Media
Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media. Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more critically within the changing media landscape. Updated throughout, the Second Edition of this bestselling text includes new and expanded discussions of: Qualitative and quantitative approaches to researching social media Datafication and algorithmic cultures Surveillance, privacy and intimacy The rise of apps and platforms, and how they shape our experiences Sharing economies and social media publics The increasing importance of visual economies AR, VR and social media play Death and digital legacy Tying theory to the real world with a range of contemporary case studies throughout, it is essential reading for students and researchers of social media, digital media, digital culture, and the creative and cultural industries.
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102.900000 USD

Understanding Social Media

by Sam Hinton, Larissa Hjorth
Hardback
Book cover image
Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media. Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more ...
Understanding Social Media
Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media. Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more critically within the changing media landscape. Updated throughout, the Second Edition of this bestselling text includes new and expanded discussions of: Qualitative and quantitative approaches to researching social media Datafication and algorithmic cultures Surveillance, privacy and intimacy The rise of apps and platforms, and how they shape our experiences Sharing economies and social media publics The increasing importance of visual economies AR, VR and social media play Death and digital legacy Tying theory to the real world with a range of contemporary case studies throughout, it is essential reading for students and researchers of social media, digital media, digital culture, and the creative and cultural industries.
https://magrudy-assets.storage.googleapis.com/9781526425966.jpg
36.750000 USD

Understanding Social Media

by Sam Hinton, Larissa Hjorth
Paperback / softback
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Mining Social Media
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31.450000 USD

Mining Social Media

by Lam Thuy Vo
Hardback
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Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has ...
Instagram: Visual Social Media Cultures
Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues. Rich with grounded examples from across the world, from birth pictures to selfies at funerals, Instagram is essential reading for students and scholars of media and communication.
https://magrudy-assets.storage.googleapis.com/9781509534388.jpg
68.200000 USD

Instagram: Visual Social Media Cultures

by Crystal Abidin, Tim Highfield, Tama Leaver
Hardback
Book cover image
Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has ...
Instagram: Visual Social Media Cultures
Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues. Rich with grounded examples from across the world, from birth pictures to selfies at funerals, Instagram is essential reading for students and scholars of media and communication.
https://magrudy-assets.storage.googleapis.com/9781509534395.jpg
24.100000 USD

Instagram: Visual Social Media Cultures

by Crystal Abidin, Tim Highfield, Tama Leaver
Paperback / softback
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This viewgraph presentation explains the definition of social media and its effects on how people communicate and collaborate.
Social Media
This viewgraph presentation explains the definition of social media and its effects on how people communicate and collaborate.
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16.540000 USD

Social Media

by Nicholas Skytland
Paperback / softback
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Make friends and sell things to people through social media Social media technology is restlessly inventive, providing thousands of awesome ways for you to market your business inexpensively and on a large scale--often directly into the pockets of consumers. But in the proliferating, ever-changing world of tweets, influencers, handles, and ...
Social Media Marketing For Dummies
Make friends and sell things to people through social media Social media technology is restlessly inventive, providing thousands of awesome ways for you to market your business inexpensively and on a large scale--often directly into the pockets of consumers. But in the proliferating, ever-changing world of tweets, influencers, handles, and alerts, it can be hard to know where to begin and then to evaluate what's actually working for you. In the new edition of Social Media Marketing for Dummies, leading SMM voices Shiv Singh and Stephanie Diamond clear away the confusion and show you the smartest, most effective ways to plan, launch, manage, and assess your campaigns--and then iterate and optimize for increased success. Incorporating the latest trends and presented in a friendly, easily digestible step-by-step style, you'll find the ultimate blueprint for developing your best SMM strategy. In no time, you'll find out how to line up with Facebook, Twitter, Tumblr, and Google, develop a unique and compelling voice, and influence your key audience all the way to the bank. Choose the best SMM combination for you Avoid common mistakes and pitfalls Track your customers from awareness to retention Try out the latest stuff that really works Whether your organization is large or small, it simply doesn't pay to be shy. Find your voice, get social, and chat your way to attracting and keeping new customers today!
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28.340000 USD

Social Media Marketing For Dummies

by Stephanie Diamond, Shiv Singh
Paperback / softback
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Social Media
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14.78 USD

Social Media

by Cara Acred
Paperback / softback
Book cover image
Social Media
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76.650000 USD

Social Media

by Aisha Rahman
Paperback / softback
Book cover image
Understanding Social Media
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29.390000 USD

Understanding Social Media

by Pamela Dell
Hardback
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Composition Book: Unfollow: Disconnect From Social Media - College Ruled - 200 pages - 100 Sheets - 7.44 x 9.69
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9.440000 USD

Composition Book: Unfollow: Disconnect From Social Media - College Ruled - 200 pages - 100 Sheets - 7.44 x 9.69

by Unfollow Social Media Prints
Paperback / softback
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Social Media Notebook: Record Notes of Your Ideas, Business Social Media, Methods to Post, and Other Social Meida-esque Ideas
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10.490000 USD

Social Media Notebook: Record Notes of Your Ideas, Business Social Media, Methods to Post, and Other Social Meida-esque Ideas

by Social Media Journals
Paperback / softback
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Social media giants are poisoning our journalism, our politics, our relationships and ultimately our minds. Glenn Reynolds looks at the up and downsides of social media and at proposals for regulation, and offers his own fix that respects free speech while reducing social media's toll.
The Social Media Upheaval
Social media giants are poisoning our journalism, our politics, our relationships and ultimately our minds. Glenn Reynolds looks at the up and downsides of social media and at proposals for regulation, and offers his own fix that respects free speech while reducing social media's toll.
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8.390000 USD

The Social Media Upheaval

by Glenn Harlan Reynolds
Paperback / softback
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Addicted to Social Media
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32.500000 USD

Addicted to Social Media

by Carla Mooney
Hardback
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Social Media Marketing provides students with an accessible yet complete introduction to social media marketing. The book guides readers through an interactive project that introduces them to key functional areas of social media marketing, including social networking, target audience profiles, social media audit, content marketing, social media analytics, and overall ...
Social Media Marketing
Social Media Marketing provides students with an accessible yet complete introduction to social media marketing. The book guides readers through an interactive project that introduces them to key functional areas of social media marketing, including social networking, target audience profiles, social media audit, content marketing, social media analytics, and overall social media strategy. This hands-on approach helps students better understand the practical application of theoretical concepts. Additionally, students get to see strategic marketing in action as they observe how brand creation works within the social media ecosystem. Social Media Marketing helps readers understand how the implementation of a strategic and intentional social media marketing plan can help a business better connect with customers, generate interest, and achieve goals. It is an excellent resource for instructors who teach courses in social media marketing, integrated marketing communications, and marketing principles.
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65.050000 USD

Social Media Marketing

by Eric Stewart Harvey
Paperback / softback
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Blog Post Workbook: Social Media Marketing Blog Post and Content Planner - 8.5 x 11
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8.390000 USD

Blog Post Workbook: Social Media Marketing Blog Post and Content Planner - 8.5 x 11

by Wildrose Media
Paperback / softback
Book cover image
Social Media Notebook: Record Notes of Your Ideas, Business Social Media, Methods to Post, and Other Social Meida-esque Ideas
https://magrudy-assets.storage.googleapis.com/9781070311753.jpg
10.490000 USD

Social Media Notebook: Record Notes of Your Ideas, Business Social Media, Methods to Post, and Other Social Meida-esque Ideas

by Social Media Journals
Paperback / softback
Book cover image
Social Media
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37.800000 USD

Social Media

by Elsner Nora
Paperback / softback
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My Social Media for Seniors Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you along the way Learn how to get the most out of social media! ...
My Social Media for Seniors
My Social Media for Seniors Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you along the way Learn how to get the most out of social media! We've identified the essential skills you need to stay connected with the people you care about; reconnect with old friends and classmates; and share your life with loved ones near and far. Our crystal-clear instructions respect your smarts but never assume you're an expert. Big, colorful photos on nearly every page make this book incredibly easy to read and use! * Learn the pros and cons of social media and how to use it safely * Find out what to share-and what not to share-on social media * Distinguish between fake news and real news online * Use social media to find friends, family, schoolmates, and co-workers * Keep in touch with friends and family on Facebook (R) * Save and share interesting images on Pinterest (TM) * Connect with people and businesses on LinkedIn (R) * Tweet and retweet on Twitter (TM) * Share photos on Instagram (TM) * Use Skype to participate in video chats with friends and family members
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31.490000 USD

My Social Media for Seniors

by Michael Miller
Paperback / softback
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This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of ...
The Social Media Industries
This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. Covered are: Business models found among the social media industries and social media as a form of marketing. Social media as a form of entertainment content, both in terms of digital content, and as a tool in the production of news. Discussions of ethics and privacy as applied to the area of social media. An examination of audience uses of social media considering differences among Latinos, African-Americans, and people over the age of 35. Overall, the volume provides a timely and innovative look at the business aspects of social media, and it has much to offer scholars, researchers, and students in media and communication, as well as media practitioners.
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152.250000 USD

The Social Media Industries

Hardback
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Do you ever obsess about your body? Do you lie awake at night, fretting about the state of your career? Does everyone else's life seem better than yours? Does it feel as if you'll never be good enough? Why Social Media is Ruining Your Life tackles head on the pressure ...
Why Social Media is Ruining Your Life
Do you ever obsess about your body? Do you lie awake at night, fretting about the state of your career? Does everyone else's life seem better than yours? Does it feel as if you'll never be good enough? Why Social Media is Ruining Your Life tackles head on the pressure cooker of comparison and unreachable levels of perfection that social media has created in our modern world. In this book, Katherine Ormerod meets the experts involved in curating, building and combating the most addictive digital force humankind has ever created. From global influencers - who collectively have over 10 million followers - to clinical psychologists, plastic surgeons and professors, Katherine uncovers how our relationship with social media has rewired our behavioural patterns, destroyed our confidence and shattered our attention spans. Why Social Media is Ruining Your Life is a rallying cry that will provide you with the knowledge, tactics and weaponry you need to find a more healthy way to consume social media and reclaim your happiness. * Reviews for Why Social Media is Ruining Your Life: 'This book is a call to arms from the eye of the storm' - Emma Gannon, author of The Multi-Hyphen Method 'Enter Ormerod's vital manual, which will help you navigate social media and turn it not into a weapon, but a useful tool' - Pandora Sykes, author of How Do We Know We're Doing It Right? and co-host of The High Low podcast
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13.640000 USD

Why Social Media is Ruining Your Life

by Katherine Ormerod
Paperback / softback
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Travel back in time to find out what life was like before social media. Historical photographs, helpful infographics, and a Blast from the Past special feature provide readers an engaging overview of ways people shared their interests, got news, and connected with friends.
What Did We Do? Before Social Media
Travel back in time to find out what life was like before social media. Historical photographs, helpful infographics, and a Blast from the Past special feature provide readers an engaging overview of ways people shared their interests, got news, and connected with friends.
https://magrudy-assets.storage.googleapis.com/9781644931233.jpg
10.450000 USD

What Did We Do? Before Social Media

by Susan E Hamen
Paperback / softback
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Deriving from innovative new work by six researchers, this book questions what the new media's role is in contemporary Africa. The chapters are diverse - different areas of sociality in different countries - but they unite in their methodological and analytical foundation. The focus is on media-related practices, which require ...
Media Practices and Changing African Socialities: Non-media-centric Perspectives
Deriving from innovative new work by six researchers, this book questions what the new media's role is in contemporary Africa. The chapters are diverse - different areas of sociality in different countries - but they unite in their methodological and analytical foundation. The focus is on media-related practices, which require engagement with different perspectives and concerns while situating these in a wider analytical context. The contributions to this collection provide fresh ethnographic descriptions of how new media practices can affect socialities in significant but unpredictable ways.
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141.750000 USD

Media Practices and Changing African Socialities: Non-media-centric Perspectives

Hardback
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Social Media Workbook: The Entrepreneur's Online Organization and Goal Setting Notebook- 8.5 x 11
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10.490000 USD

Social Media Workbook: The Entrepreneur's Online Organization and Goal Setting Notebook- 8.5 x 11

by Wildrose Media
Paperback / softback
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Redefining the concept of new media in China, this cutting edge book discusses the impact of social media on Chinese public life. Examining its characteristics and the different forms of social media, such as internet and mobile phone media, weibo, wechat and micro-blogging, it considers how public opinion evolves through ...
Social Media in China
Redefining the concept of new media in China, this cutting edge book discusses the impact of social media on Chinese public life. Examining its characteristics and the different forms of social media, such as internet and mobile phone media, weibo, wechat and micro-blogging, it considers how public opinion evolves through this media and its interaction with traditional media. It also offers a unique analysis of growing new media platforms, the challenges of government management and the impact of micro-blogging on journalism in China. Through quantitative research, the book also analyses new media user behavior in China, offering a 'butterfly effect' model for public opinion based on new media. It also shows the relevance of the sociological Matthew Effect and addresses issues such as the '20 million' phenomenon and the Internet Water army (Wangluo shuijun), groups of Internet ghost-writers paid to post specific content online. Finally, it scrutinizes the the issue of mass disturbance in new media in China, researching evolutionary mechanisms and academic models of mass disturbance through a series of case studies. Written by a leader in the field of Chinese new media, this book constitutes a valuable read to scholars of media and communications studies, and all those interested by the development and the increasing impact of new media in China.
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83.990000 USD

Social Media in China

by Wenbo Kuang
Paperback / softback
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Travel back in time to find out what life was like before social media. Historical photographs, helpful infographics, and a Blast from the Past special feature provide readers an engaging overview of ways people shared their interests, got news, and connected with friends.
What Did We Do? Before Social Media
Travel back in time to find out what life was like before social media. Historical photographs, helpful infographics, and a Blast from the Past special feature provide readers an engaging overview of ways people shared their interests, got news, and connected with friends.
https://magrudy-assets.storage.googleapis.com/9781644930441.jpg
29.920000 USD

What Did We Do? Before Social Media

by Susan E Hamen
Hardback
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Engaging with customers through social media is essential for businesses in this day and age. Writing for social media can be difficult to get right and even big brands can get it very wrong. This book walks you through how to deliver maximum benefit for your business through your social ...
Writing for Social Media
Engaging with customers through social media is essential for businesses in this day and age. Writing for social media can be difficult to get right and even big brands can get it very wrong. This book walks you through how to deliver maximum benefit for your business through your social media writing. Topics include how to develop an online persona, how to tailor your messages across different social media platforms, how to appeal to your audience, and how to use social media tools.
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13.640000 USD

Writing for Social Media

by Carrie Marshall
Paperback / softback
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