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Leverage the power of Python to collect, process, and mine deep insights from social media data About This Book * Acquire data from various social media platforms such as Facebook, Twitter, YouTube, GitHub, and more * Analyze and extract actionable insights from your social data using various Python tools * ...
Python Social Media Analytics
Leverage the power of Python to collect, process, and mine deep insights from social media data About This Book * Acquire data from various social media platforms such as Facebook, Twitter, YouTube, GitHub, and more * Analyze and extract actionable insights from your social data using various Python tools * A highly practical guide to conducting efficient social media analytics at scale Who This Book Is For If you are a programmer or a data analyst familiar with the Python programming language and want to perform analyses of your social data to acquire valuable business insights, this book is for you. The book does not assume any prior knowledge of any data analysis tool or process. What you will learn * Understand the basics of social media mining * Use PyMongo to clean, store, and access data in MongoDB * Understand user reactions and emotion detection on Facebook * Perform Twitter sentiment analysis and entity recognition using Python * Analyze video and campaign performance on YouTube * Mine popular trends on GitHub and predict the next big technology * Extract conversational topics on public internet forums * Analyze user interests on Pinterest * Perform large-scale social media analytics on the cloud In Detail Social Media platforms such as Facebook, Twitter, Forums, Pinterest, and YouTube have become part of everyday life in a big way. However, these complex and noisy data streams pose a potent challenge to everyone when it comes to harnessing them properly and benefiting from them. This book will introduce you to the concept of social media analytics and show you why it is important. Right from acquiring data from various social networking sources such as Twitter, Facebook, YouTube, Pinterest, and social forums, you will see how to clean data and make it ready for analytical operations using various Python APIs. You will also perform web scraping and visualize data using various tools such as plotly and matplotlib. Finally, you will be introduced to different techniques to perform analytics at scale for your social data on the cloud, using Python and Spark.
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49.990000 USD

Python Social Media Analytics

by Siddhartha Chatterjee
Paperback
Book cover image
Snapchat for Dummies: The Complete Guide to Understanding Snapchat: (Social Media Guides for Adults)
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6.3920000 USD

Snapchat for Dummies: The Complete Guide to Understanding Snapchat: (Social Media Guides for Adults)

by Social Media Mastery
Paperback
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This viewgraph presentation explains the definition of social media and its effects on how people communicate and collaborate.
Social Media
This viewgraph presentation explains the definition of social media and its effects on how people communicate and collaborate.
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12.6000000 USD

Social Media

by Nicholas Skytland
Paperback / softback
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Social Media and Crisis Communication provides a unique and timely contribution to the field of crisis communication by addressing how social media are influencing the practice of crisis communication. The book, with a collection of chapters contributed by leading communication researchers, covers the current and emerging interplay of social media ...
Social Media and Crisis Communication
Social Media and Crisis Communication provides a unique and timely contribution to the field of crisis communication by addressing how social media are influencing the practice of crisis communication. The book, with a collection of chapters contributed by leading communication researchers, covers the current and emerging interplay of social media and crisis communication, recent theories and frameworks, overviews of dominant research streams, applications in specific crisis areas, and future directions. Both the theoretical and the practical are discussed, providing a volume that appeals to both academic-minded readers as well as professionals at the managerial, decision-making level. The audience includes public relations and corporate communication scholars, graduate students studying social media and crisis communication, researchers, crisis managers working in communication departments, and business leaders who make strategic business communication planning. No other volume has provided the overarching synthesis of information regarding the field of crisis communication and social media that this book contains. Incorporated in this volume is the recent Social-mediated Crisis Communication Model developed by the editors and their co-authors, which serves as a framework for crisis and issues management in a rapidly evolving media landscape.
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52.37 USD

Social Media and Crisis Communication

Paperback
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Social Media Marketing Strategies: How Strategies Work in Business Growth(social Media Strategy, Social Media Engagement, Social Media Advertising, Social Media Analytics, Social Media Business)
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10.3920000 USD

Social Media Marketing Strategies: How Strategies Work in Business Growth(social Media Strategy, Social Media Engagement, Social Media Advertising, Social Media Analytics, Social Media Business)

by James Jackson
Paperback / softback
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Social Media Marketing
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10.7760000 USD

Social Media Marketing

by K L Hammond
Paperback / softback
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Timely new chapters on China and the 'sharing economy' of Uber and Airbnb strengthen an already vital contribution to communication studies. Through the lens of critical theory, Fuchs provides the essential text for students of our new media world. -Vincent Mosco, Queen's University, Ontario With social media changing how we ...
Social Media: A Critical Introduction
Timely new chapters on China and the 'sharing economy' of Uber and Airbnb strengthen an already vital contribution to communication studies. Through the lens of critical theory, Fuchs provides the essential text for students of our new media world. -Vincent Mosco, Queen's University, Ontario With social media changing how we use and understand everything from communication and the news to transport, more than ever it is essential to ask the right kinds of questions about the business and politics of social media. This book equips students with the critical thinking they need to understand the complexities and contradictions and make informed judgements. This Second Edition: * Lays bare the structures and power relations at the heart of our media landscape * Explores the sharing economy of Uber and Airbnb in a brand new chapter * Takes us into the politics and economy of social media in China * Puts forward powerful arguments for how to achieve a social media that serves the purposes of a just and fair world This book is the essential, critical guide for all students of media studies and sociology. Readers will never look at social media the same way again.
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39.63 USD

Social Media: A Critical Introduction

by Christian Fuchs
Paperback
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Timely new chapters on China and the 'sharing economy' of Uber and Airbnb strengthen an already vital contribution to communication studies. Through the lens of critical theory, Fuchs provides the essential text for students of our new media world. -Vincent Mosco, Queen's University, Ontario With social media changing how we ...
Social Media: A Critical Introduction
Timely new chapters on China and the 'sharing economy' of Uber and Airbnb strengthen an already vital contribution to communication studies. Through the lens of critical theory, Fuchs provides the essential text for students of our new media world. -Vincent Mosco, Queen's University, Ontario With social media changing how we use and understand everything from communication and the news to transport, more than ever it is essential to ask the right kinds of questions about the business and politics of social media. This book equips students with the critical thinking they need to understand the complexities and contradictions and make informed judgements. This Second Edition: * Lays bare the structures and power relations at the heart of our media landscape * Explores the sharing economy of Uber and Airbnb in a brand new chapter * Takes us into the politics and economy of social media in China * Puts forward powerful arguments for how to achieve a social media that serves the purposes of a just and fair world This book is the essential, critical guide for all students of media studies and sociology. Readers will never look at social media the same way again.
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127.86 USD

Social Media: A Critical Introduction

by Christian Fuchs
Hardback
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Social Media
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8.95 USD

Social Media

by Acred Cara
Paperback
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Social Media
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11.96 USD

Social Media

by Cara Acred
Paperback
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Social Media: Culture and Identity examines the global impact of social media in the formation of various identities and cultures. New media scholars- both national and international- have posited thought-provoking analyses of sociocultural issues about human communication that are impacted by the omnipresence of social media. This collection examines issues ...
Social Media: Culture and Identity
Social Media: Culture and Identity examines the global impact of social media in the formation of various identities and cultures. New media scholars- both national and international- have posited thought-provoking analyses of sociocultural issues about human communication that are impacted by the omnipresence of social media. This collection examines issues of gender, class, and race inequities along with social media's connections to women's health, cyberbullying, sexting, and transgender issues both in the United States and in some developing countries.
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77.80 USD

Social Media: Culture and Identity

Hardback
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Social Media
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69.35 USD

Social Media

by Aisha Rahman
Paperback / softback
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Looking back on history, for many who had lived in the 1700s, the signing of the Declaration of Independence was an important event in American history. It is symbolic through a commitment toward life, liberty, and the pursuit of happiness, along with how that pursuit to happiness includes our ability ...
Twitterocracy - Democracy Through Social Media
Looking back on history, for many who had lived in the 1700s, the signing of the Declaration of Independence was an important event in American history. It is symbolic through a commitment toward life, liberty, and the pursuit of happiness, along with how that pursuit to happiness includes our ability to be a part of the social media era as it exists today. This is especially true when looking at privacy, speech rights, and the use of social media. The way that our forefathers communicated wasn't so different than what we see today. Instead, it's the delivery that has changed. This includes the use of social media is changing the way we communicate, but more importantly, the way public officials are communicating and sending a message to the people they serve, as more than twenty different social media and leadership lessons for government can be found through the work of Abraham Lincoln.
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30.18 USD

Twitterocracy - Democracy Through Social Media

by Cristina Guarneri
Hardback
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This book addresses the challenges of social network and social media analysis in terms of prediction and inference. The chapters collected here tackle these issues by proposing new analysis methods and by examining mining methods for the vast amount of social content produced. Social Networks (SNs) have become an integral ...
Prediction and Inference from Social Networks and Social Media
This book addresses the challenges of social network and social media analysis in terms of prediction and inference. The chapters collected here tackle these issues by proposing new analysis methods and by examining mining methods for the vast amount of social content produced. Social Networks (SNs) have become an integral part of our lives; they are used for leisure, business, government, medical, educational purposes and have attracted billions of users. The challenges that stem from this wide adoption of SNs are vast. These include generating realistic social network topologies, awareness of user activities, topic and trend generation, estimation of user attributes from their social content, and behavior detection. This text has applications to widely used platforms such as Twitter and Facebook and appeals to students, researchers, and professionals in the field.
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98.10 USD

Prediction and Inference from Social Networks and Social Media

Hardback
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Tap into the realm of social media and unleash the power of analytics for data-driven insights using R About This Book * A practical guide written to help leverage the power of the R eco-system to extract, process, analyze, visualize and model social media data * Learn about data access, ...
Learning Social Media Analytics with R
Tap into the realm of social media and unleash the power of analytics for data-driven insights using R About This Book * A practical guide written to help leverage the power of the R eco-system to extract, process, analyze, visualize and model social media data * Learn about data access, retrieval, cleaning, and curation methods for data originating from various social media platforms. * Visualize and analyze data from social media platforms to understand and model complex relationships using various concepts and techniques such as Sentiment Analysis, Topic Modeling, Text Summarization, Recommendation Systems, Social Network Analysis, Classification, and Clustering. Who This Book Is For It is targeted at IT professionals, Data Scientists, Analysts, Developers, Machine Learning Enthusiasts, social media marketers and anyone with a keen interest in data, analytics, and generating insights from social data. Some background experience in R would be helpful, but not necessary, since this book is written keeping in mind, that readers can have varying levels of expertise. What You Will Learn * Learn how to tap into data from diverse social media platforms using the R ecosystem * Use social media data to formulate and solve real-world problems * Analyze user social networks and communities using concepts from graph theory and network analysis * Learn to detect opinion and sentiment, extract themes, topics, and trends from unstructured noisy text data from diverse social media channels * Understand the art of representing actionable insights with effective visualizations * Analyze data from major social media channels such as Twitter, Facebook, Flickr, Foursquare, Github, StackExchange, and so on * Learn to leverage popular R packages such as ggplot2, topicmodels, caret, e1071, tm, wordcloud, twittR, Rfacebook, dplyr, reshape2, and many more In Detail The Internet has truly become humongous, especially with the rise of various forms of social media in the last decade, which give users a platform to express themselves and also communicate and collaborate with each other. This book will help the reader to understand the current social media landscape and to learn how analytics can be leveraged to derive insights from it. This data can be analyzed to gain valuable insights into the behavior and engagement of users, organizations, businesses, and brands. It will help readers frame business problems and solve them using social data. The book will also cover several practical real-world use cases on social media using R and its advanced packages to utilize data science methodologies such as sentiment analysis, topic modeling, text summarization, recommendation systems, social network analysis, classification, and clustering. This will enable readers to learn different hands-on approaches to obtain data from diverse social media sources such as Twitter and Facebook. It will also show readers how to establish detailed workflows to process, visualize, and analyze data to transform social data into actionable insights. Style and approach This book follows a step-by-step approach with detailed strategies for understanding, extracting, analyzing, visualizing, and modeling data from several major social network platforms such as Facebook, Twitter, Foursquare, Flickr, Github, and StackExchange. The chapters cover several real-world use cases and leverage data science, machine learning, network analysis, and graph theory concepts along with the R ecosystem, including popular packages such as ggplot2, caret,dplyr, topicmodels, tm, and so on.
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49.990000 USD

Learning Social Media Analytics with R

by Raghav Bali, Dipanjan Sarkar, Tushar Sharma
Paperback
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South Korea offers a timely illustration of the relationship between social media and national security. Following the country's democratization in the 1990s and the explosion of communication technology since the millennium, citizens have joined the discussion of national interests and ideological conflicts, involving anti-Americanism, reunification and North Korea's provocations. South ...
Social Media and South Korean National Security
South Korea offers a timely illustration of the relationship between social media and national security. Following the country's democratization in the 1990s and the explosion of communication technology since the millennium, citizens have joined the discussion of national interests and ideological conflicts, involving anti-Americanism, reunification and North Korea's provocations. South Korean media have influenced an ideological divide that distinguishes between young and old, haves and have-nots, security and nationalism, and pro and anti-North Korean sentiments. The author describes the trade-offs between security and civil liberties and how narratives advanced through social media differ from those reported by traditional news outlets.
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25.000000 USD

Social Media and South Korean National Security

by Yongho Kim
Paperback
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Social Media
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9.5200000 USD

Social Media

by Michaela Dengl
Paperback / softback
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Social Media
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34.20 USD

Social Media

by Elsner Nora
Paperback / softback
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Social Media Marketing: Best Free Social Media Marketing Tools (Facebook, Twitter, Instagram): (Social Media for Dummies, Social Media for Business)
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7.1920000 USD

Social Media Marketing: Best Free Social Media Marketing Tools (Facebook, Twitter, Instagram): (Social Media for Dummies, Social Media for Business)

by Dr Steven Craig
Paperback / softback
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Social media is central to postsecondary education. It is how students engage with the campus community, and campus leaders and practitioners are interested in how an institution can employ social media to impact instruction, student services and institutional effectiveness in an increasingly competitive market. This volume presents the current research ...
Social Media in Higher Education: ASHE Higher Education Report, Volume 42, Number 5
Social media is central to postsecondary education. It is how students engage with the campus community, and campus leaders and practitioners are interested in how an institution can employ social media to impact instruction, student services and institutional effectiveness in an increasingly competitive market. This volume presents the current research and scholarship on social media that provides a view of the higher education landscape in this new digital age and it demonstrates how social media influence behavior and campus culture. Drawing on a critical synthesis and analysis from recent research on this rapidly evolving phenomenon, this monograph examines: some of the assumptions and presumptions around social media,how social media is used and how it shapes the student experience and student development, andbest practices for enhancing curricular and co-curricular communities of practice. This is the 5th issue of the 42nd volume of the Jossey-Bass series ASHE Higher Education Report. Each monograph is the definitive analysis of a tough higher education issue, based on thorough research of pertinent literature and institutional experiences. Topics are identified by a national survey. Noted practitioners and scholars are then commissioned to write the reports, with experts providing critical reviews of each manuscript before publication.
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24.65 USD

Social Media in Higher Education: ASHE Higher Education Report, Volume 42, Number 5

by AEHE, Heather T. Rowan-Kenyon, Ana M Martinez Aleman
Paperback
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Bachelors Social Work Exam Secrets, Study Guide: ASWB Test Review for the Association of Social Work Boards Exam
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71.9920000 USD

Bachelors Social Work Exam Secrets, Study Guide: ASWB Test Review for the Association of Social Work Boards Exam

Paperback / softback
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This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of ...
The Social Media Industries
This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. Covered are: * Business models found among the social media industries and social media as a form of marketing. * Social media as a form of entertainment content, both in terms of digital content, and as a tool in the production of news. * Discussions of ethics and privacy as applied to the area of social media. * An examination of audience uses of social media considering differences among Latinos, African-Americans, and people over the age of 35. Overall, the volume provides a timely and innovative look at the business aspects of social media, and it has much to offer scholars, researchers, and students in media and communication, as well as media practitioners.
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130.000000 USD

The Social Media Industries

Hardback
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Mass gatherings are at the center of contemporary discussions about community formation, communication, and social control. As new digital technologies and social media platforms have emerged, the concept of the mass gathering has evolved in parallel to take account of the different ways masses and crowds may form, including digital ...
Social Media New Masses
Mass gatherings are at the center of contemporary discussions about community formation, communication, and social control. As new digital technologies and social media platforms have emerged, the concept of the mass gathering has evolved in parallel to take account of the different ways masses and crowds may form, including digital masses like flash mobs and protest groups. At the same time, these new digital masses provide a remarkable opportunity to reevaluate the broader historiographical framework surrounding mass gatherings. With Social Media New Masses, Inge Baxmann, Timon Beyes, and Claus Pias have brought together a diverse group of sociologists, media and cultural studies theorists, and historians of knowledge and technology who, together, outline the contours of this expanding field of research and analyze the differences between the old and new conceptions of masses and the distinct conditions and political consequences for each. Contributors to the volume include Marie-Luise Angerer, Dirk Baecker, Christian Borch, Christoph Engemann, Charles Ess, Wolfgang Hagen, Peter Krapp, Mirko Tobias Sch fer, and Sebastian Vehlken.
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63.71 USD

Social Media New Masses

by Inge Baxmann, Timon Beyes, Pias Clause
Paperback
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Our use of media touches on almost all aspects of our social lives, be they friendships, parent-child relationships, emotional lives, or social stereotypes. How we understand ourselves and others is now largely dependent on how we perceive ourselves and others in media, how we interact with one another through mediated ...
Media and Social Life
Our use of media touches on almost all aspects of our social lives, be they friendships, parent-child relationships, emotional lives, or social stereotypes. How we understand ourselves and others is now largely dependent on how we perceive ourselves and others in media, how we interact with one another through mediated channels, and how we share, construct, and understand social issues via our mediated lives. This volume highlights cutting edge scholarship from preeminent scholars in media psychology that examines how media intersect with our social lives in three broad areas: media and the self; media and relationships; and social life in emerging media. The scholars in this volume not only provide insightful and up-to-date examinations of theorizing and research that informs our current understanding of the role of media in our social lives, but they also detail provocative and valuable roadmaps that will form that basis of future scholarship in this crucially important and rapidly evolving media landscape.
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158.000000 USD

Media and Social Life

Hardback
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Clinical Social Work Exam Practice Questions: ASWB Practice Tests & Review for the Association of Social Work Boards Exam
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58.3920000 USD

Clinical Social Work Exam Practice Questions: ASWB Practice Tests & Review for the Association of Social Work Boards Exam

Paperback / softback
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Social media is an increasingly important part of academic life that can be a fantastic medium for promoting your work, networking with colleagues and for demonstrating impact. However, alongside the opportunities it also poses challenging questions about how to engage online, and how to represent yourself professionally. This practical book ...
Social Media for Academics
Social media is an increasingly important part of academic life that can be a fantastic medium for promoting your work, networking with colleagues and for demonstrating impact. However, alongside the opportunities it also poses challenging questions about how to engage online, and how to represent yourself professionally. This practical book provides clear guidance on effectively and intelligently using social media for academic purposes across disciplines, from publicising your work and building networks to engaging the public with your research. It is supported by real life examples and underpinned by principles of good practice to ensure you have the skills to make the most of this exciting medium. You'll find advice on: * Using social media to publicise your work * Potential pitfalls and how to avoid them * The evolving role of social media in higher education * Defining digital scholarship * Managing your identity online * Finding time for social media * Near-future trends in academia. Visit Mark's blog for more insights and discussion on social media academic practice at http://markcarrigan.net/
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99.90 USD

Social Media for Academics

by Mark Carrigan
Hardback
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Social media is an increasingly important part of academic life that can be a fantastic medium for promoting your work, networking with colleagues and for demonstrating impact. However, alongside the opportunities it also poses challenging questions about how to engage online, and how to represent yourself professionally. This practical book ...
Social Media for Academics
Social media is an increasingly important part of academic life that can be a fantastic medium for promoting your work, networking with colleagues and for demonstrating impact. However, alongside the opportunities it also poses challenging questions about how to engage online, and how to represent yourself professionally. This practical book provides clear guidance on effectively and intelligently using social media for academic purposes across disciplines, from publicising your work and building networks to engaging the public with your research. It is supported by real life examples and underpinned by principles of good practice to ensure you have the skills to make the most of this exciting medium. You'll find advice on: * Using social media to publicise your work * Potential pitfalls and how to avoid them * The evolving role of social media in higher education * Defining digital scholarship * Managing your identity online * Finding time for social media * Near-future trends in academia. Visit Mark's blog for more insights and discussion on social media academic practice at http://markcarrigan.net/
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32.55 USD

Social Media for Academics

by Mark Carrigan
Paperback
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Discourse and Social Media is a unique and timely collection that breaks ground on how discourse scholars, coming from a range of disciplinary perspectives, can critically analyse different social media, including YouTube, Facebook, Twitter, and News. The book fills a gap in the market for a multi-disciplinary collection for analysing ...
Discourse and Social Media
Discourse and Social Media is a unique and timely collection that breaks ground on how discourse scholars, coming from a range of disciplinary perspectives, can critically analyse different social media, including YouTube, Facebook, Twitter, and News. The book fills a gap in the market for a multi-disciplinary collection for analysing the discourse of social media. In providing a thorough review of the field to date, the opening chapter considers some of the common and divergent interests and priorities that exist in social media discourse analysis. It also discusses the wider methodological and theoretical implications which social media analysis brings to the process of discourse analysis, as new forms of connections and communication call us to re-think the static models that we have been using. The rest of the collection draws on different traditions in discourse studies, including Critical Discourse Analysis, Sociolinguistics, Pragmatics, Foucaultian analysis and Multimodality, to bring several unique approaches to critically analysing social media from a discourse perspective. Each ground-breaking chapter shows how different forms of social media data can best be selected, analysed, and dealt with critically. As a whole, Discourse and Social Media provides a go-to resource for social media scholars, as well as graduate students. The book is a significant contribution to the development of the field at this present shifting time. This book was originally published as a special issue of the Journal of Multicultural Discourses.
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155.000000 USD

Discourse and Social Media

Hardback
Book cover image
The NASA Technical Reports Servcr (NTRS) houses half a million publications that are a valuable means of information to researchers, teachers, students, and the general public. These documents are all aerospace related with much scientific and technical information created or funded by NASA. Some types of documents include conference papers, ...
Securing Social Media
The NASA Technical Reports Servcr (NTRS) houses half a million publications that are a valuable means of information to researchers, teachers, students, and the general public. These documents are all aerospace related with much scientific and technical information created or funded by NASA. Some types of documents include conference papers, research reports, meeting papers, journal articles and more. This is one of those documents.
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12.6000000 USD

Securing Social Media

by Kevin D. Jones
Paperback / softback
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