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This book examines the fundamental problems and the alternative solutions of marketing orientation. Through a consideration of customer orientation and the marketing concept, Debates in Marketing Orientation considers the role of the individual in the marketing process. The debates reveal sources of managerial and cultural tension that can occur while ...
Debates in Marketing Orientation
This book examines the fundamental problems and the alternative solutions of marketing orientation. Through a consideration of customer orientation and the marketing concept, Debates in Marketing Orientation considers the role of the individual in the marketing process. The debates reveal sources of managerial and cultural tension that can occur while trying to implement customer-oriented business processes at a marketing organization. How can academic and professional marketing perspectives be integrated? What are the main issues about understanding and analysing customer needs? What are the deepest roots of issues for organizations that aim to remain or become customer-oriented? Some of the interesting topics discussed are about academia and professional collaborations, demand management, stakeholder marketing, methodology development, marketing interfaces, new competition perspectives, managerial alternatives, mindsets, marketing skills, healthy organizations, marketing-driven operations, mixing branding constructs, integrative frameworks, human orientation, responsibility, ecosystems, organizational comfort zones, customer-driven organizational cultures, internationalization, and social impact. This book is a call towards a creative marketing concept as the core of post industry competition: where marketing is an alternative to management.
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67.200000 USD

Debates in Marketing Orientation

by Bilgehan Bozkurt
Paperback / softback
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Transform the art of innovation into a reliable system! System Driven Innovation enables you and everyone on your team to use innovation to work smarter, faster, and more creatively. It transforms innovation from a random act to a reliable science. This new mindset ignites confidence in the future. It enables ...
Driving Eureka!: Problem-Solving with Data-Driven Methods & the Innovation Engineering System
Transform the art of innovation into a reliable system! System Driven Innovation enables you and everyone on your team to use innovation to work smarter, faster, and more creatively. It transforms innovation from a random act to a reliable science. This new mindset ignites confidence in the future. It enables the creation of bigger and bolder ideas--and turns them into reality faster, smarter, and more successfully. With this new mindset, innovation by everyone, everywhere, every day becomes the norm. The rapidly changing world becomes a tremendous opportunity to achieve greatness. Innovation Engineering defines innovation in two words: Meaningfully Unique. When a product, service, or job candidate is Meaningfully Unique customers are willing to pay more money for it. This links to the two simple truths in today's marketplace: If you're Meaningfully Unique life is great! If you're NOT Meaningfully Unique you'd better be cheap. Innovation Engineering is a new field of academic study and leadership science. It teaches how to apply the science of system thinking to strategy, innovation, and cooperation. Research finds that it helps to increase innovation speed (up to 6x) and decrease risk (by 30 to 80%). Innovation Engineering accelerates the creation and development of more profitable products and services. However, the bigger benefit may well lie in its ability to transform organizational cultures by enabling everyone to work smarter every day. What makes Innovation Engineering unique is that it's grounded in data, backed by academic theory, and validated in real-world practice. Collectively, it's the number one documented innovation system on earth. Over 35,000 people have been educated in Innovation Engineering classes, and more than $15 billion in innovations are in active development. In his book Driving Eureka!, best-selling business author Doug Hall presents the System Driven Innovation scientific method for enabling innovation by everyone, everywhere, every day. It's the essential resource you need to enable yourself--and your team--to innovate, succeed, and do amazing things that matter, on a daily basis.
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30.70 USD

Driving Eureka!: Problem-Solving with Data-Driven Methods & the Innovation Engineering System

by Doug Hall
Hardback
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Although clusters are regarded as important elements in economic development, the strong focus in the literature on the way clusters function is contrasted with a disregard for their evolutionary development: how clusters actually become clusters, how and why they decline, and how they shift into new fields and transform over ...
Broadening Our Knowledge on Cluster Evolution
Although clusters are regarded as important elements in economic development, the strong focus in the literature on the way clusters function is contrasted with a disregard for their evolutionary development: how clusters actually become clusters, how and why they decline, and how they shift into new fields and transform over time. Although recently new cluster life cycle approaches emerged, both empirical evidence and theoretical contributions on this topic are still limited. This book therefore contributes to broadening our knowledge on the life cycle and evolution of clusters both empirically and theoretically. It contains chapters on inter-firm relations as drivers of cluster transformation, as well as chapters on the heterogeneity of firms and firm capabilities during cluster evolution and on the role of institutions in stimulating the emergence and growth of clusters. Case-studies stem from different industries and technologies, such as biogas, film and television, new media and medical technologies, and from different countries, such as Sweden, Austria, Switzerland and South Korea. All chapters underline that cluster evolution does not only depend on internal dynamics, but that external relations are an integral part of cluster dynamics. This book was previously published as a special issue of European Planning Studies.
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63.12 USD

Broadening Our Knowledge on Cluster Evolution

Paperback / softback
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Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you'll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input ...
UX for Lean Startups
Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you'll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they'll truly love, and reduce the time it takes to get your product to market. No prior experience in UX or design is necessary to get started. If you're an entrepreneur or an innovator, this book puts you right to work with proven tips and tools for researching, identifying, and designing an intuitive, easy-to-use product. Determine whether people will buy your product before you build it Listen to your customers throughout the product's lifecycle Understand why you should design a test before you design a product Get nine tools that are critical to designing your product Discern the difference between necessary features and nice-to-haves Learn how a Minimum Viable Product affects your UX decisions Use A/B testing in conjunction with good UX practices Speed up your product development process without sacrificing quality
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31.490000 USD

UX for Lean Startups

by Laura Klein
Paperback / softback
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Increasing disruption, diminishing returns, and demanding customers require business leaders to create more value, remain relevant, and stay ahead of competition. CEOs must evolve a value creation culture for the company in order to properly balance the interests of customers, employees, investors, and the marketplace. People who succeed, succeed because ...
Value Dominant Logic: Helping Individuals and Their Companies to Succeed
Increasing disruption, diminishing returns, and demanding customers require business leaders to create more value, remain relevant, and stay ahead of competition. CEOs must evolve a value creation culture for the company in order to properly balance the interests of customers, employees, investors, and the marketplace. People who succeed, succeed because they create value, but they do so unconsciously. Creating value consciously makes you create more value and destroy less value. Doing something good or improving the well-being of someone creates value. You buy and re-buy a product on a value basis. Value dominant logic is relevant to all of us. Value creation is used in all fields, but is not well understood. This book takes value creation to the next level, showing how value is basic to human endeavor and is not focused on enough even when we try to create value. Most books on value creation focus on creating monetary value for companies. This book suggests that value is greatly created and enhanced by creating value for others. To create value for customers, one must first create value for the providers, including employees, suppliers, and the society at large. The goal is to improve the quality of life and well-being. This book provides ways of implementing these thoughts and educates readers about value and how to create it.
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52.88 USD

Value Dominant Logic: Helping Individuals and Their Companies to Succeed

by Gautam Mahajan
Hardback
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We live in disruptive times. The world is changing faster than ever before, leaving people dazed, businesses struggling, economies floundering and societies fracturing. But why? Transition Point is the result of over five years of research to establish the answer; a breathtaking tale of freedom, unintended consequences and disruptive technologies ...
Transition Point: From Steam to the Singularity: How technology has transformed the world, and why what comes next is critical
We live in disruptive times. The world is changing faster than ever before, leaving people dazed, businesses struggling, economies floundering and societies fracturing. But why? Transition Point is the result of over five years of research to establish the answer; a breathtaking tale of freedom, unintended consequences and disruptive technologies that starts 1000 years ago and ends up in the second half of the 21st Century. Starting with an examination into the drivers of technological change and the social, economic and political factors that both enable or suppress it, Transition Point explains why industrialisation happened where and when it did, why progress comes in waves, and why the technologies in the current wave, such as robotics, blockchain and AI, are likely to be the most disruptive of all. It then addresses the million-dollar question: what's next? What impact will this wave have on our businesses, our economies and most importantly, on our society? Culey explores how our current trajectory could result in a new golden age, but also how it is just as likely to result in a digital dictatorship of compliance and constant surveillance. Finally, he explains why we may soon see Homo sapiens' role as the dominant species come to an end. As Klaus Schwab, founder of the World Economic Forum, stated; We stand on the brink of a technological revolution that will fundamentally alter the way we live, work, and relate to one another. In its scale, scope, and complexity, the transformation will be unlike anything humankind has experienced before. Transition Point explains why this is happening, what it means, and why the decisions we make now will prove to be critical.
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34.11 USD

Transition Point: From Steam to the Singularity: How technology has transformed the world, and why what comes next is critical

by Sean A. Culey
Paperback / softback
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You'll get there faster if you just slow down Master Your Mind offers a bit of perspective and a lot of insight for anyone seeking long-term success. Success in business is spelled M-O-R-E: better results, faster growth, more revenue, greater efficiency. Do more. Make more. Achieve more. And do it ...
Master Your Mind: Counterintuitive Strategies to Refocus and Re-Energize Your Runaway Brain
You'll get there faster if you just slow down Master Your Mind offers a bit of perspective and a lot of insight for anyone seeking long-term success. Success in business is spelled M-O-R-E: better results, faster growth, more revenue, greater efficiency. Do more. Make more. Achieve more. And do it now. Eventually, ambition turns to stress, then to frenzy, then to emptiness as once-ambitious workers endlessly trudge the hamster wheel chasing the next promotion. While top-level performance is the holy grail of business at all levels, there is another, much better way to achieve it: slow down. Yes, you read that right--S-L-O-W. This is your permission to jump off of the hamster wheel. Slowing down is not a luxury, it is a necessity. A frenetic brain simply doesn't perform at optimal levels. By maintaining a snail's pace, you actually achieve better results--at rocket speed--because you're firing on all cylinders. You'll think of new things, approach old problems from new perspectives, and breathe a breath of fresh air into everything you do. This book shows you how to achieve this state of steady, sustainable fire, and how to get further by crawling than you ever did while attempting to fly. Learn how slowing down can lead to better, faster results Achieve optimal performance thought patterns Enhance your creativity and effectiveness Build energy, revenue, and good health in a self-sustaining way You know you're capable of more, but the stress is eating away at your body, your brain, and your soul. Relax, take a deep breath, and buckle down. Clear your mind, and then put it to work. Stop juggling and start doing. Master Your Mind shows you how to supercharge your trajectory by taking it S-L-O-W.
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32.40 USD

Master Your Mind: Counterintuitive Strategies to Refocus and Re-Energize Your Runaway Brain

by Robb Zbierski, Roger Seip
Hardback
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This book contributes to the emerging research on the growth process of firms, with a focus on the expansion of small and medium-sized enterprises (SMEs). A comprehensive approach to the issue of small firm growth draws upon empirical findings of the characteristics and economic importance of high-growth enterprises and the ...
The Process of SME Growth - Integrating the Resource-Based and Transaction Cost Approaches
This book contributes to the emerging research on the growth process of firms, with a focus on the expansion of small and medium-sized enterprises (SMEs). A comprehensive approach to the issue of small firm growth draws upon empirical findings of the characteristics and economic importance of high-growth enterprises and the extant base of theoretical approaches to the growth of firms, with an emphasis on the literature of firm boundaries (scope and size). Consequently, this research adopts a deductive approach to building the conceptual framework of SME growth by integrating the resource-based view of the firm and transaction cost theory. This integrative theoretical framework was tested by using the multi-case study method to conclude with a proposal of the model of the growth process of SMEs. The model explains the choices of high-growth entrepreneurs regarding contractual arrangements, portfolio development, sources of new products, and associated governance in the expansion process. Consistent with the heterogeneity of SME expansion, the research reveals three equifinal patterns of these choices instead of only one path. This book is valuable for bridging separate and divergent streams of the literature on firms' growth, namely, entrepreneurship, microeconomics, and strategic management literature related to firm boundary decisions.
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68.25 USD

The Process of SME Growth - Integrating the Resource-Based and Transaction Cost Approaches

by Marta Gancarczyk
Paperback / softback
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Grow Your Business is more than a book, it is a business growth system. It is based on the belief that the true currency of business relationships and not money because people buy people. It explores the keys to enable you to create, maintain and grow a relational ecosystem that ...
Grow Your Business: How to build a world-class business one relationship at a time
Grow Your Business is more than a book, it is a business growth system. It is based on the belief that the true currency of business relationships and not money because people buy people. It explores the keys to enable you to create, maintain and grow a relational ecosystem that will ensure your business growth. The more people know, like and trust you and your business the more growth you will experience. If you want to achieve business growth then read this book because it has been written for you.
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18.75 USD

Grow Your Business: How to build a world-class business one relationship at a time

by Matt Bird
Paperback / softback
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This book analyses the determining factors behind productivity and innovation amongst Small and Medium Enterprises (SMEs) in Singapore, and within the context of South East Asia, in order to offer recommendations for increasing productivity and aiding economic growth. SME firms are an influential driver of economic growth in advanced world ...
Productivity and Innovation in SMEs: Creating Competitive Advantage in Singapore and South East Asia
This book analyses the determining factors behind productivity and innovation amongst Small and Medium Enterprises (SMEs) in Singapore, and within the context of South East Asia, in order to offer recommendations for increasing productivity and aiding economic growth. SME firms are an influential driver of economic growth in advanced world economies like the USA, Germany, Japan and South Korea. Throughout the 2000s, Singapore experienced a decline in economic growth which was linked to decreasing productivity in its SMEs. The decline triggered a transformational policy by a Government intent on forging a `high skill-high productivity' future. Given substantial evidence that low productivity growth occurred in sectors where immigrants dominated the workforce, the seeds of recovery focused on improving productivity and innovation amongst SMEs in those sectors. Hence, this book investigates the factors determining productivity amongst SMEs across the manufacturing sector. It utilises personal interviews with global experts and CEOs, combined with primary data collected from a major international Delphi survey, and interviews with 215 SME owners and managers in Singapore. This data helps us to better understand how these productivity-enhancing factors can be used to increase performance amongst SMEs. By investigating the nature and process of total factor productivity in Singapore's SMEs, this book tells the policy story behind the revolution. To provide a comparative analysis, Singapore's story is placed within a South East Asian context. The unfolding narrative contains important lessons for policy makers and industry globally, as they assess the strategic choices available to them for improving productivity and innovation. This book will be of great interest to students and scholars of innovation and productivity, as well as economic development officers, government policy advisors, SME business managers and sustainable businesses.
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76.79 USD

Productivity and Innovation in SMEs: Creating Competitive Advantage in Singapore and South East Asia

by Peter Waring, Christopher Vas, Peter McKiernan, Azad Bali
Hardback
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Our innovation economy is broken. But there's good news: The ideas that will solve our problems are hiding in plain sight. While big companies in the American economy have never been more successful, entrepreneurial activity is near a 30-year low. More businesses are dying than starting every day. Investors continue ...
The Innovation Blind Spot: Why We Back the Wrong Ideas-and What to Do About It
Our innovation economy is broken. But there's good news: The ideas that will solve our problems are hiding in plain sight. While big companies in the American economy have never been more successful, entrepreneurial activity is near a 30-year low. More businesses are dying than starting every day. Investors continue to dump billions of dollars into photo-sharing apps and food-delivery services, solving problems for only a wealthy sliver of the world's population, while challenges in health, food security, and education grow more serious. In The Innovation Blind Spot, entrepreneur and venture capitalist Ross Baird argues that the innovations that truly matter don't see the light of day--for reasons entirely of our own making. A handful of people in a handful of cities are deciding, behind closed doors, which entrepreneurs get a shot to succeed. And most investors are what Baird calls two-pocket thinkers --artificially separating their charitable work from their day job of making a profit. The resulting system creates rising income inequality, stifled entrepreneurial ambition, social distrust, and political uncertainty. Our innovation problem makes all our other problems harder to solve. In this book, Baird demonstrates how and where to find better ideas by lifting up people, places, and industries that are often overlooked. What's more, Baird ultimately outlines how to create long-term success through one-pocket thinking --eliminating the blind spot that separates what we do for a living and what we really care about.
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18.850000 USD

The Innovation Blind Spot: Why We Back the Wrong Ideas-and What to Do About It

by Ross Baird
Paperback / softback
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This Special Report provides a practical introduction to social media for lawyers. By avoiding technical details and jargon, it offers a pragmatic guide on how all lawyers - irrespective of industry sector, firm size or client base - can successfully integrate social media into their marketing, business development and client ...
Social Media in Business Development and Relationship Management: A Guide for Lawyers
This Special Report provides a practical introduction to social media for lawyers. By avoiding technical details and jargon, it offers a pragmatic guide on how all lawyers - irrespective of industry sector, firm size or client base - can successfully integrate social media into their marketing, business development and client relationship management programmes. Containing essential information on the benefits and risks of social media in the legal sector, this report examines the social media platforms used by many law firms (LinkedIn, Twitter and Facebook) and gives an overview of those less frequently used - enabling lawyers to make an informed choice. As well as featuring practical advice for setting up and using social media as an integral part of a lawyer's business development activity, this report also offers guidance on: * how to write great blogs and social media posts; and * how to integrate social media into a structured content management plan that supports business development objectives. The report also addresses how central systems, technology and support can be used to ensure that social media plays an effective part of a firm's business development programmes. In addition to lawyers, this text will be essential reading for marketing and human resource professionals in law firms who want to ensure the effective and sustainable use of social media.
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76.79 USD

Social Media in Business Development and Relationship Management: A Guide for Lawyers

by Kim Tasso
Paperback / softback
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Foreword by Bill Gates From the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere. Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants; Apple, ...
Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies
Foreword by Bill Gates From the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere. Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants; Apple, Cisco, Google, HP and Intel to name a few. But what is the secret to their outstanding success? Hoffman and Yeh explain that it's simple: they've learnt how to blitzscale. Featuring case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company's life cycle where the most value is generated. Using the framework provided by Hoffman and Yeh, readers will learn how to design business models which simultaneously support growth at a furious pace and capture the market, as well as how to navigate the necessary shifts in strategy needed at each level of scale.
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25.58 USD

Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies

by Chris Yeh, Reid Hoffman
Paperback / softback
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Since the emergence of urban systems, cities have developed in a mutually inter-dependent process of socio-economic dynamics and transportation linkages. In recent years, Airports worldwide have stepped beyond the stage of being pure infrastructure facilities while the complex dynamics that are taking place at and around international airports represent a ...
Airports, Cities and Regions
Since the emergence of urban systems, cities have developed in a mutually inter-dependent process of socio-economic dynamics and transportation linkages. In recent years, Airports worldwide have stepped beyond the stage of being pure infrastructure facilities while the complex dynamics that are taking place at and around international airports represent a crucial element in the post-industrial reorganisation of urban and regional systems. Airports are increasingly recognized as general urban activity centres; that is, key assets for cities and regions as economic generators and catalysts of investment in addition to being critical components of efficient city infrastructure. This book brings together contributions from renowned academic scholars and world leading practitioners to discuss insights gained from theory and practice. The first collection of papers reflects upon the general role and future of airports as well as their specific contribution to competitive advantages within a fast changing business and economic landscape. The second group of contributions ask about the role airports play within the innovation process that is inherently centred on generating and sharing knowledge. The third section of papers investigates the drivers of real estate developments on airport land and in the close vicinity of airports.
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63.12 USD

Airports, Cities and Regions

Paperback / softback
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This is a book for anyone who has to market their expertise, and there are more of us out there than you might think--lawyers, consultants, marketers, and accountants, but also photographers, Brazilian jiu-jitsu instructors, graphic designers, chiropractors, and book editors. If you're good at doing something, and if you need ...
The Snowball System: How to Win More Business and Turn Clients into Raving Fans
This is a book for anyone who has to market their expertise, and there are more of us out there than you might think--lawyers, consultants, marketers, and accountants, but also photographers, Brazilian jiu-jitsu instructors, graphic designers, chiropractors, and book editors. If you're good at doing something, and if you need to connect with paying clients in order to keep doing it, this book will teach you how to sell yourself without selling your soul. In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small consulting practice or a multinational company, Bunnell's system is effective and practical, and easily adapted into your day-to- day work. Elements include: Protemoi Tool: From the Greek word meaning first among equals, this tool helps you highlight and prioritize relationships that matter most to your business.Opportunity List: Use this list to methodically move potential projects forward, incrementally, based on a clear understanding of the phases of the buying process. Give To Gets: This is a systematic approach to using giving as an effective business development tool that actually advances the buying process. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients.
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29.400000 USD

The Snowball System: How to Win More Business and Turn Clients into Raving Fans

by Mo Bunnell
Hardback
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Early in the twenty-first century, a quiet revolution occurred. For the first time, the major developed economies began to invest more in intangible assets, like design, branding, and software, than in tangible assets, like machinery, buildings, and computers. For all sorts of businesses, the ability to deploy assets that one ...
Capitalism without Capital: The Rise of the Intangible Economy
Early in the twenty-first century, a quiet revolution occurred. For the first time, the major developed economies began to invest more in intangible assets, like design, branding, and software, than in tangible assets, like machinery, buildings, and computers. For all sorts of businesses, the ability to deploy assets that one can neither see nor touch is increasingly the main source of long-term success. But this is not just a familiar story of the so-called new economy. Capitalism without Capital shows that the growing importance of intangible assets has also played a role in some of the larger economic changes of the past decade, including the growth in economic inequality and the stagnation of productivity. Jonathan Haskel and Stian Westlake explore the unusual economic characteristics of intangible investment and discuss how an economy rich in intangibles is fundamentally different from one based on tangibles. Capitalism without Capital concludes by outlining how managers, investors, and policymakers can exploit the characteristics of an intangible age to grow their businesses, portfolios, and economies.
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25.58 USD

Capitalism without Capital: The Rise of the Intangible Economy

by Stian Westlake, Jonathan Haskel
Paperback / softback
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Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online ...
End Of Online Shopping, The: The Future Of New Retail In An Always Connected World
Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.The End of Online Shopping: The Future of New Retail in an Always Connected World describes how the smart, the sharing, the circular, and the platform economy are shaping a new era of always connected retail. Retailers urgently need to innovate if they want to stay relevant in a world dominated by marketplaces and sharing platforms. The book contains inspiring examples from different industries - which include the usual suspects such as Amazon, Alibaba, and Google, but also local startups - and covers all aspects of the customer journey, from orientation and selection to delivery.The End of Online Shopping provides an excellent overview of shopping trends and developments worldwide, and offers readers indispensable insights into the future of retail.
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26.140000 USD

End Of Online Shopping, The: The Future Of New Retail In An Always Connected World

by Wijnand Jongen
Paperback / softback
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Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online ...
End Of Online Shopping, The: The Future Of New Retail In An Always Connected World
Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.The End of Online Shopping: The Future of New Retail in an Always Connected World describes how the smart, the sharing, the circular, and the platform economy are shaping a new era of always connected retail. Retailers urgently need to innovate if they want to stay relevant in a world dominated by marketplaces and sharing platforms. The book contains inspiring examples from different industries - which include the usual suspects such as Amazon, Alibaba, and Google, but also local startups - and covers all aspects of the customer journey, from orientation and selection to delivery.The End of Online Shopping provides an excellent overview of shopping trends and developments worldwide, and offers readers indispensable insights into the future of retail.
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50.400000 USD

End Of Online Shopping, The: The Future Of New Retail In An Always Connected World

by Wijnand Jongen
Hardback
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The social dynamics of innovation networks captures the important role of trust, social capital, institutions and norms and values in the creation of knowledge in innovation networks. In doing so, this book connects to a long-standing debate on the socio-spatial context of innovation in economic geography, which is usually referred ...
The Social Dynamics of Innovation Networks
The social dynamics of innovation networks captures the important role of trust, social capital, institutions and norms and values in the creation of knowledge in innovation networks. In doing so, this book connects to a long-standing debate on the socio-spatial context of innovation in economic geography, which is usually referred to as the Territorial Models of Innovation (TIMs) literature. This present volume breaks with the TIM literature in several important ways. In the first place, this book emphasizes the role of individual agency because individuals and their networks are increasingly recognized as the principal agents of knowledge creation. Secondly, this volume looks at space as a continuous field of opportunity rather than as bounded territory with a set of endowments, such as knowledge base and social capital. Although individually these elements are not new to the TIM literature, it has thus far failed to grasp their critical implication for studying the social dynamics of innovation networks. The approach to the socio-spatial context of innovation in this volume is summarized as Knowledge Economy 2.0. It emphasizes that human creativity is now the main source of economic value and that human creativity and knowledge creation is not an organized process within organizations, but happens bottom up in formal and informal professional and social networks of individuals that cut across multiple organizations.
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63.12 USD

The Social Dynamics of Innovation Networks

Paperback
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This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America, Australia and China provide new insights on how SMEs develop and perform their international activities. Their innovative approach is particularly useful to understand the major role ...
Key Success Factors of SME Internationalisation: A Cross-Country Perspective
This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America, Australia and China provide new insights on how SMEs develop and perform their international activities. Their innovative approach is particularly useful to understand the major role played by SMEs in today's global economy. The authors identify key factors that facilitate the international expansion of SMEs. They explain how SMEs can succeed in their development in both mature and emerging economies. Their findings are based on quantitative surveys and in-depth case studies, and the resulting recommendations are provided to help SME managers increase the performance of their international activities.
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124.48 USD

Key Success Factors of SME Internationalisation: A Cross-Country Perspective

Hardback
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SHORTLISTED FOR THE 2019 BUSINESS BOOK AWARDS Debbie started her business in 1998 when the internet was in its infancy and few women were launching their own businesses. Twenty years on her business is thriving. In 2011 she launched Mums UnLtd to support other Mumpreneurs. What is shared in this ...
The Successful Mumpreneur: How to work flexibly around your family doing what you love
SHORTLISTED FOR THE 2019 BUSINESS BOOK AWARDS Debbie started her business in 1998 when the internet was in its infancy and few women were launching their own businesses. Twenty years on her business is thriving. In 2011 she launched Mums UnLtd to support other Mumpreneurs. What is shared in this book comes from her own experience together with those successful business builders who have generously shared inspiration and insights. Nothing beats the knowledge of someone who's experienced the highs, lows, pleasures and pitfalls of running their own business. Debbie's been there, done it and learned lessons. Within this book you'll find answers to FAQs, specific case studies and common mistakes to avoid. Also included: * processes; * sourcing resources; * and maintaining your sanity at the same time as making money! The advice is constructive and effective, the solutions straightforward and the input invaluable, whatever stage you're at with your business.
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23.62 USD

The Successful Mumpreneur: How to work flexibly around your family doing what you love

by Debbie Gilbert
Paperback / softback
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Budget Planner: Budget Planning, Financial Planning Journal, Monthly Expense Tracker and Organizer (Bill Tracker, Expense Tracker, Home Budget Book)
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7.230000 USD

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Make Money Online Coaching: A Results Focused Life Coach Blank Lined Journal Notebook
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7.340000 USD

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17.820000 USD

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17.840000 USD

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by Mok O'Keeffe
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The Trusted Employer: Cultivating a Culture of Personal Responsibility & Partnership
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20.990000 USD

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Website Planner: Grow Your Business with Blogging, Brand Development and Content Marketing (Year Monthly Scheduler for Blog Writing)
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14.690000 USD

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Appointment 15 Minute Increments: Undated 52 Weeks Daily Schedule Appointment Planner Organizer Monday to Sunday with 8 Am - 9 PM for Small Business Salons Spa Grooming Nails
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7.340000 USD

Appointment 15 Minute Increments: Undated 52 Weeks Daily Schedule Appointment Planner Organizer Monday to Sunday with 8 Am - 9 PM for Small Business Salons Spa Grooming Nails

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