Licensing Best Practices: The LESI Guide to Strategic Issues and Contemporary Realities

Sold by Ingram

This product may not be approved for your region.
Hardback
  • Free Shipping

    On orders of AED 100 or more. Standard delivery within 5-15 days.
  • Free Reserve & Collect

    Reserve & Collect from Magrudy's or partner stores accross the UAE.
  • Cash On Delivery

    Pay when your order arrives.
  • Free returns

    See more about our return policy.
A definitive resource for professionals in licensing and technology management In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including: Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America Technology valuation Technology management consulting Licensing agreements and strategic partnerships The expansion of the licensing profession Patent procedures and protection in Europe Trade secrets law and intellectual property assets Issues in copyright, software, and Web sites Trademarks, trade names, and trade dress Licensing in the biotechnology industry Pharmaceutical licensing University licensing trends Technology rights that are financial assets and instruments IC-based corporate carve-outs Licensing and litigation ADR