Apparel Product Development

For freshmen/sophomore-level courses in Introduction to Fashion, Fashion Product Development, and Apparel Manufacturing. This innovative text addresses the practical day-to-day realities and technicalities of the garment-making business-wholesale, manufacturing, designing, and private-label product development. Comprehensive, yet easy to read and accessible, it sits students down and explains step-by-step how to handle a real, roll-up-the-sleeves job in today's fashion industry. It features a wealth of insider perspectives, wisdom from the pros, detailed illustrated procedures, and several hands-on exercises for real-world practice.